---
title: "Instagram DM Automation for Academies: More Enrollments"
description: "Instagram DM automation for language and music academies. A parent comments TRIAL on your Reel and gets your booking link by DM in seconds. Start free."
url: "https://creatorflow.so/industries/academies"
language: "en"
---

FOR LANGUAGE AND MUSIC ACADEMIES ON INSTAGRAM

# More academy enrollments with DM automation

CreatorFlow is an Instagram DM automation tool for language and music academies. A parent comments TRIAL on your class Reel at 9 pm. CreatorFlow sends them your booking link by DM in seconds, even when your office is closed.

[Get Started Free](https://creatorflow.so/login)See how a trial class gets booked

- Meta Tech Provider
- 4.1/5 on Trustpilot
- +35,000 creators & brands +35,000 creators

## Comment to DM, from your class Reel to a booked trial class

Claire wants English classes for her son. She finds your class Reel at 9 pm, after your office has closed.

1. Your Reel
   ### A free trial class in your class Reel
   You film an English lesson with your teacher. In the caption, you ask parents to comment TRIAL.
2. The comment
   ### Claire comments TRIAL
   TRIAL is the word you picked for this Reel, so CreatorFlow answers Claire. Nina's comment has no keyword and gets no DM.
3. The DM
   ### Claire gets your booking link by DM
   Claire gets your message and a Book trial class button before she puts her phone away. The DM comes from oakst.academy.
4. Your booking tool
   ### Claire books Monday 5 pm
   One tap opens your booking tool. Claire picks a group, and your tool saves a place for her son.

## Instagram auto-reply for trial classes, fees and new groups

Four automations an academy can run. Each one answers a question parents ask every term.

- Reel comments · TRIAL
  Parents who want a trial class get your booking link by DM, even in the evening. You film a lesson, and you ask people to comment TRIAL.
  [How comment auto-reply works →](https://creatorflow.so/use-case/auto-respond-comments)
- Keyword DMs · FEES
  A parent sends you FEES and gets your term fees with a link. Your office stops typing the same answer.
  [How keyword DMs work →](https://creatorflow.so/use-case/auto-reply-dms)
- Story replies · MUSIC
  Post a Story when a new group opens. People who reply get the link to that group, and your booking tool takes the bookings.
  [How Story replies work →](https://creatorflow.so/use-case/story-replies)
- Post comments · GAMES
  Parents get your free guide by DM. Email Gate, on Pro and Growth, asks for their email first. With no answer in about 15 minutes, it sends the guide anyway.
  [How Email Gate works →](https://creatorflow.so/use-case/collect-emails)

## Instagram DM automation for parents who ask at 9 pm

By hand, parents wait until your office opens. With CreatorFlow, they can book a trial class the same evening.

By hand

- *✕*A parent asks at 9 pm. Your office reads it the next afternoon.
- *✕*Your teachers type class times in the short break between lessons.
- *✕*You search the comments for parents who asked about trials.

With CreatorFlow

- Your booking link arrives in seconds, even when the office is closed.
- You write the trial class message once, before the term starts.
- Parents who asked are saved in your contacts.

## Start Instagram DM automation for your academy in three steps

Your academy needs a Google account and an Instagram Business or Creator account. If the academy account is personal, switch it for free in Instagram settings.

[Get Started Free](https://creatorflow.so/login)

1. 1
   ### Connect your academy's Instagram
   Sign in with Google. Type your academy's Instagram username and confirm on Instagram.
2. 2
   ### Pick your class Reel and add TRIAL
   Choose the Reel, or your next one. Add TRIAL as the keyword.
3. 3
   ### Write the DM with your booking link
   Write a short hello. Add your booking link as a button. Press Start Automation.

**How to test it** Comment TRIAL from a second Instagram account. CreatorFlow ignores comments from your own account.

[Get Started Free](https://creatorflow.so/login)

## What CreatorFlow can and cannot do for academies

Read these before parents comment TRIAL.

What you can set

- Give each offer its own keyword, such as TRIAL for classes and FEES for term prices.
- Send your booking link, timetable and fee list as up to 3 link buttons.
- Answer a keyword someone sends you in a DM, such as FEES.
- Answer Story replies, so one Story can share a new group.
- Run one workspace per branch, each with its own Instagram account.

What to know first

- CreatorFlow does not book classes, see free places or connect to your booking tool. When class times change, you change the DM.
- Instagram limits who can message teen accounts, so a teen may not get the DM. Write your posts for parents and adult learners.
- Never ask for a child's name, age or school in a DM. Your booking tool asks for those.
- People who do not follow you find the DM in Message Requests.
- Instagram allows 200 DMs an hour. Extra DMs wait for the next hour.
- Each automation sends one DM, with one optional step before it. There are no follow-up messages.
- CreatorFlow works with Instagram only. It cannot send a DM when someone follows you.

Your account

- CreatorFlow is a Meta-approved Tech Provider.
- It uses the official Instagram API. There is no browser extension.
- You connect Instagram on Instagram's own screen. CreatorFlow does not see your password.
- It only sends DMs to people who contacted you first.

[How CreatorFlow protects your account →](https://creatorflow.so/security)

What it costs

Start on the free plan. You pay for a plan, not for each contact. Public Reply, Rewind, Follow Gate, Email Gate, link tracking and CSV export are on Pro and Growth. Pro and Growth start with a 14-day free trial.

- Free **$0 a month***500 DMs a month*
- Pro **$15 a month***5,000 DMs a month*
- Growth **$30 a month***10,000 DMs a month*

[See all plans →](https://creatorflow.so/pricing)

## CreatorFlow reviews from Instagram creators

Creators and brands on Instagram, in their own words.

- “Finally have time to create instead of reply.”
  **@mamimariu***121K followers on Instagram*
- “Click-through rate doubled in week one.”
  **@chic.outfit.studio***201K followers on Instagram*
- “Everyone gets an instant response, not hours later.”
  **@sikusok***1.4K followers on Instagram*

Rated **4.1/5** on Trustpilot [Read all reviews](https://creatorflow.so/reviews)

## Instagram DM automation questions from academies

Short answers about trial classes, parents and your account.

More for academies [Schools](https://creatorflow.so/industries/education)[Online classes](https://creatorflow.so/industries/online-classes-training)[Collect emails](https://creatorflow.so/use-case/collect-emails)[All industries](https://creatorflow.so/industries)

**Does CreatorFlow book the trial class for me?**

No. CreatorFlow sends your booking link by DM, and the parent books in your booking tool. CreatorFlow does not see your groups, your timetable or your free places.

**Which booking tools work with it?**

Any booking tool that gives you a link, even a simple online form. Paste the link into the DM as a button. CreatorFlow does not connect to your tool, so when groups change, you change the DM.

**What if a teenager comments instead of a parent?**

The DM may not arrive. Instagram limits who can message teen accounts. Write your posts for parents and adult learners, and keep your phone number on your profile.

**Can parents send their child's details by DM?**

They do not need to. The DM sends your booking link, and your booking tool asks for the child's name and age. Instagram DMs are not a good place for a child's details.

**Parents comment other words, not TRIAL. What can I do?**

Add up to 20 keywords to one automation, such as TRIAL, CLASS and ENGLISH. Or choose Any word, so every comment on that Reel starts the automation.

**Can all our teachers log in?**

Not with their own logins. CreatorFlow has no team seats, and each account has one Google login. Each branch with its own Instagram account gets its own workspace: 1 on Free, 2 on Pro and 5 on Growth.

**Is it safe for our academy's Instagram account?**

CreatorFlow is a Meta-approved Tech Provider and sends messages through Instagram's official API. You do not share your password. It only replies to people who contacted you first. Instagram decides how it applies its rules, so no tool can promise your account will never be limited.

**How much does Instagram DM automation cost for an academy?**

CreatorFlow is free for 500 DMs a month, with comment, Story reply and keyword DM automations. Pro costs $15 a month for 5,000 DMs and adds Email Gate and link tracking. Growth costs $30 a month for 10,000 DMs and 5 workspaces. Every plan includes unlimited automations.

## Trial class bookings from the lessons you film

Film one lesson and ask parents to comment TRIAL. Add your booking link to the DM. Parents can pick a group before your office opens.

[Get Started Free](https://creatorflow.so/login)[Compare plans](https://creatorflow.so/pricing)

- Meta Tech Provider
- 4.1/5 on Trustpilot
- +35,000 creators & brands +35,000 creators
