Free Instagram Audit Tool — Check Account Quality & Fake Followers

An Audience Quality Score (AQS) is a 0-100 rating that measures the overall health and authenticity of your Instagram audience. It combines engagement rate, follower ratio, content consistency, and authenticity signals into a single score. A higher AQS indicates a more genuine, engaged audience that's valuable to brands and sponsors.

This free audit tool uses industry-standard formulas and benchmarks to estimate your account quality. While no tool can detect fake followers with 100% accuracy without API access, our algorithm analyzes patterns that strongly correlate with audience authenticity. The results provide a reliable estimate for planning and improvement purposes.

An AQS of 70-100 indicates a healthy, authentic account. Scores of 50-69 are average and suggest room for improvement. Scores below 50 may indicate a high proportion of fake or inactive followers. Most successful creators maintain an AQS above 70.

We analyze several signals: low engagement rate relative to followers, extreme follower/following ratios, inconsistent posting patterns, and engagement anomalies. While we can't identify specific fake accounts, these patterns strongly correlate with fake follower presence. Professional audit tools use similar methodology.

This is a common sign of fake, inactive, or purchased followers. Real followers engage with content. If you have many followers but low engagement, consider: (1) Your content may not resonate with your audience, (2) You may have accumulated fake or bot followers over time, (3) Instagram's algorithm may not be showing your content. Use this audit to identify the issue.

To improve your AQS: (1) Remove suspicious followers using Instagram's 'Remove follower' feature, (2) Post consistently and engage authentically with your audience, (3) Respond to comments and DMs quickly (tools like CreatorFlow can automate this), (4) Avoid buying followers or using engagement pods, (5) Create content that encourages genuine interaction.

We recommend running an Instagram audit monthly to track progress. After major changes (viral posts, collaborations, or growth campaigns), audit more frequently. Regular audits help you spot issues early and maintain a healthy, authentic audience.

Yes, this Instagram audit tool is completely free. No signup, no credit card, no hidden fees. Use it as often as you need to check your account health and track improvements over time.