Free Instagram Audit Tool — Check Account Quality & Fake Followers
Analyze your Instagram account quality instantly. Get your Audience Quality Score (AQS), engagement rate, follower authenticity estimate, and actionable insights. No signup required.
Your Instagram Audit Results
Score Breakdown
What Your Audience Quality Score Means:
What is an Instagram Account Audit?
An Instagram account audit analyzes your profile's overall health by examining key metrics like engagement rate, follower-to-following ratio, and audience authenticity. It helps you understand the quality of your followers and identify areas for improvement.
This free Instagram audit tool calculates your Audience Quality Score (AQS) — a comprehensive metric that indicates how genuine and engaged your audience is. Unlike simple engagement calculators, an audit provides a complete picture of your account's health.
How the Instagram Audit Works
Enter Your Account Metrics
Input your follower count, following count, total posts, average likes, and average comments from your Instagram profile.
Analyze Multiple Factors
Our algorithm analyzes engagement rate, follower ratio, content consistency, and authenticity signals.
Get Your Audience Quality Score
Receive a score from 0-100 that represents your overall account health and audience authenticity.
How We Calculate Your Audience Quality Score
AQS is calculated from 4 weighted factors:
AQS = (Engagement Score × 40%) + (Ratio Score × 20%) + (Consistency Score × 20%) + (Authenticity Score × 20%)What each factor measures:
Engagement Score: How actively your followers interact. Ratio Score: Balance between followers and following. Consistency Score: Post frequency relative to account size. Authenticity Score: Patterns that indicate genuine followers.
Why Should You Audit Your Instagram Account?
Detect Fake Followers
Identify suspicious patterns that suggest fake or bot followers in your audience
Prove Account Value
Show brands and sponsors that your audience is genuine and engaged
Improve Performance
Get actionable insights to increase engagement and grow authentically
Benchmark Your Growth
Track your Audience Quality Score over time to measure real progress
Regular Instagram audits help you maintain a healthy, authentic account. Use this free tool to check your account quality and make data-driven decisions for growth.
Instagram Audit vs. Engagement Calculator
While engagement calculators only measure one metric, an Instagram audit provides a comprehensive view of your account health.
Frequently Asked Questions About Instagram Audits
What is an Audience Quality Score (AQS)?
An Audience Quality Score (AQS) is a 0-100 rating that measures the overall health and authenticity of your Instagram audience. It combines engagement rate, follower ratio, content consistency, and authenticity signals into a single score. A higher AQS indicates a more genuine, engaged audience that's valuable to brands and sponsors.
How accurate is this Instagram audit tool?
This free audit tool uses industry-standard formulas and benchmarks to estimate your account quality. While no tool can detect fake followers with 100% accuracy without API access, our algorithm analyzes patterns that strongly correlate with audience authenticity. The results provide a reliable estimate for planning and improvement purposes.
What is a good Audience Quality Score?
An AQS of 70-100 indicates a healthy, authentic account. Scores of 50-69 are average and suggest room for improvement. Scores below 50 may indicate a high proportion of fake or inactive followers. Most successful creators maintain an AQS above 70.
How do you detect fake followers?
We analyze several signals: low engagement rate relative to followers, extreme follower/following ratios, inconsistent posting patterns, and engagement anomalies. While we can't identify specific fake accounts, these patterns strongly correlate with fake follower presence. Professional audit tools use similar methodology.
Why is my engagement rate low but follower count high?
This is a common sign of fake, inactive, or purchased followers. Real followers engage with content. If you have many followers but low engagement, consider: (1) Your content may not resonate with your audience, (2) You may have accumulated fake or bot followers over time, (3) Instagram's algorithm may not be showing your content. Use this audit to identify the issue.
How can I improve my Audience Quality Score?
To improve your AQS: (1) Remove suspicious followers using Instagram's 'Remove follower' feature, (2) Post consistently and engage authentically with your audience, (3) Respond to comments and DMs quickly (tools like CreatorFlow can automate this), (4) Avoid buying followers or using engagement pods, (5) Create content that encourages genuine interaction.
How often should I audit my Instagram account?
We recommend running an Instagram audit monthly to track progress. After major changes (viral posts, collaborations, or growth campaigns), audit more frequently. Regular audits help you spot issues early and maintain a healthy, authentic audience.
Is this Instagram audit tool free?
Yes, this Instagram audit tool is completely free. No signup, no credit card, no hidden fees. Use it as often as you need to check your account health and track improvements over time.
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