Keyword DM Reply automations respond to direct messages that contain a specific keyword. When someone DMs you "PRICE", "BOOK", or any keyword you set, they get an instant reply with your pricing, booking link, or any information you configure. It's like having an auto-responder for your most common DM questions.
How Keyword DM Reply Works
- Someone sends you a DM containing your keyword (e.g., "What's the PRICE?")
- CreatorFlow detects the keyword in the message
- CreatorFlow sends an automatic reply with your pre-written message
- The person gets your information instantly, no waiting
How it's different from Comment-to-DM: Comment-to-DM triggers from public comments on posts. Keyword DM Reply triggers from private direct messages. Use Comment-to-DM for public engagement and lead generation. Use Keyword DM Reply for handling incoming DM questions and requests.
Step-by-Step Setup
- Click New Automation in CreatorFlow
- Select Keyword DM Reply as the trigger type
- Enter the keyword that triggers the reply (e.g., PRICE, BOOK, MENU, HOURS)
- Write the automatic reply message (include links, pricing, or whatever information the person needs)
- Add gates if needed (Follow Gate, Email Gate)
- Click Activate to turn it on
The automation starts working immediately. Any DM containing the keyword gets an automatic reply within seconds.
Best Use Cases
FAQ Automation
Set up keywords for your most frequently asked questions. Instead of answering the same questions every day, let CreatorFlow handle them automatically.
| Keyword | Auto-Reply Content |
|---|---|
| PRICE | Your pricing page link or a breakdown of your packages |
| HOURS | Your business hours and availability |
| BOOK | Your booking or scheduling link |
| MENU | Your product or service menu |
| COLLAB | Your collaboration requirements and rates |
Lead Qualification
Use keyword automations in your bio or stories: "DM me CONSULT for a free consultation." When people DM the keyword, they receive your consultation booking link or a qualifying questionnaire.
| Keyword | Auto-Reply Content |
|---|---|
| CONSULT | Booking link for free consultation |
| APPLY | Application form or questionnaire link |
| DEMO | Product demo scheduling link |
| START | Onboarding guide or getting started link |
Content Delivery
Promote keywords in your content: "DM me TEMPLATE for the free template." This works well in Reels, stories, and captions. The keyword acts as a gate - people who want the content send the keyword and get it delivered instantly.
Tips
- Use specific keywords. PRICE, BOOK, and MENU are clear and intentional. Avoid common words like "info" or "help" that might appear in normal conversation.
- Promote your keywords. Put them in your bio, captions, stories, and Reels. People can't use keywords they don't know about.
- Keep replies concise. Send the link or information immediately. Don't write long sales pitches in the auto-reply. If more context is needed, follow up manually.
- Combine with Comment-to-DM. Use Comment-to-DM to drive public engagement and Keyword DM Reply to handle follow-up questions. For example: Comment-to-DM delivers a link, and a Keyword DM Reply automation answers pricing questions from people who received the link.
- Monitor and update. Check your automation analytics to see which keywords get the most triggers. Update your replies with fresh links and information as your offerings change.